Agroindustrias Competitivas, executed by the Ministry of Commerce and Industries of the Republic of Panama, is the first project of the National Program for Industrial Competitiveness (PNCI). The program’s main objective is to strengthen Panamanian Micro, Small and Medium Enterprises (MIPYMES) and enhance their opportunities for insertion in the national and international market.
Around 100 companies in the agro-industrial sector will benefit from specialized technical assistance, in which Opera Global Business will be responsible for conducting sector market studies and market access training modules, in which the following topics will be taught:
- Product and Technology Innovation
- Food Quality and Innocuousness Management
- Market Access
- Agribusiness Management
- Access to Financing
Thanks to Opera’s huge experience in the sector, there are some competencies that Panamanian agribusiness must develop according to their relationship with the market, which will be the main focus for the design and execution of this project.
The general objectives that have been set are:
-Improve the transparency and collaboration of the agri-food market.
-Improve the relationship between the different components of the value chain of the agri-food industry from the producer to the final consumer.
-Improve the competitiveness of the Panamanian agri-food industry both nationally and internationally.
The priority of “ Agroindustrias Competitivas” is to improve the access of the Panamanian producer to the national market and to be competitive in both quality and price and that they become the first choice of distributors at the national level and enhance Panamanian product compared to imported, in order to open international markets to local production.